When it comes to online search engines, Google is still king. Microsoft isn’t happy with this. That is why the company launched Bing in 2009, its own search engine and a direct competitor with Google. Since then, Bing has gone the way of most Google-search competitors: It’s mostly an afterthought when computer users need to search the web. Most searchers still rely on Google for this task. Nevertheless, that doesn’t mean that Bing offers nothing for computer users. In fact, Microsoft did a lot right with Bing, and the search engine delivers plenty of interesting features that users should not ignore.
Taking Another Look at Bing
When searching on Bing, you get more information about your search results then you do with Google. Bing has a navigation panel on the left that allows users to focus their search easily. In addition, it organizes search results into logical categories, making it simpler to find quick answers.
Bing Goes Beyond Search Results
Another big plus with Bing is that it doesn’t just bring up search results. It also brings up related videos, music, and images. While this is an element of Google as well, Bing makes it more user friendly, as the categories are right beneath the search bar. Bing beats Google for travel searches too. They use something called Farecast Technology in the Bing Travel site; it lets users locate the most affordable flights quickly and easily.
Bing Video Search Shines
Bing shines, too, when it comes to searching for videos. Before searching, users can tell Bing how long they’d like their videos to be, what screen size they’d like them to be, and what resolution they’d prefer. Users can start their videos merely by hovering their cursors over a screen capture.
These are some of the reasons why computer users should not be so quick to disregard Bing. Yes, Google continues to be the go-to player with regards to search engines. But that doesn’t mean that it’s the only good option today.